fifa

FIFA's Ethereum Gamble: 3 Reasons It Could Score Big (Or Foul Out)

FIFA's Ethereum Gamble: 3 Reasons It Could Score Big (Or Foul Out)

FIFA’s recent plunge into the blockchain, particularly through its creation of a “FIFA Blockchain” designed to be Ethereum-compatible, is equally as interesting. Let's be blunt: crypto and NFTs are risky. We've seen fortunes evaporate overnight. This decision by FIFA may turn out to be its greatest genius stroke or its...

FIFA Ditches Algorand, Launches Own Ethereum-Based Blockchain!

FIFA Ditches Algorand, Launches Own Ethereum-Based Blockchain!

FIFA, the global governing body of football (or soccer), is taking an important step into the world of Web3. They recently announced plans to move their digital collectibles platform from Algorand to an Ethereum-compatible blockchain. Transitioning to this new platform represents an exciting new chapter for FIFA’s exploration into digital...

FIFA's NFT Pivot: Web3 Savior or Just Another Corporate Cash Grab?

FIFA's NFT Pivot: Web3 Savior or Just Another Corporate Cash Grab?

FIFA’s now diving headfirst into Web3 — it’s launching its own blockchain. FIFA Blockchain. Sounds impressive, right? Especially after ditching Algorand. They promise improved scalability, improved cross-chain performance, and a more extensive digital ecosystem. The pitch? A more profound relationship with their supporters, especially the millennial, global and digital-first fans....

FIFA Rivals: Will NFTs Make or Break Football's Mobile Gaming Future?

FIFA Rivals: Will NFTs Make or Break Football's Mobile Gaming Future?

The roar of the crowd, the thrill of the last-minute goal… these are the emotions FIFA has spent decades cultivating. This time around, they’re banking on blockchain and NFTs to deliver that same magic directly to your phone with FIFA Rivals. But is this indeed a game-changer, or just another...

FIFA's Blockchain Gamble: Rivals, NFTs, and the Future of Football

FIFA's Blockchain Gamble: Rivals, NFTs, and the Future of Football

Now, world football’s governing body FIFA is making a major play in the space by dipping its toes into blockchain gaming. What’s more, they’re all on board with NFTs! This year’s culture shift includes the release of “FIFA Rivals,” a new, free-to-download mobile game. It means building our own Ethereum...

FIFA's Blockchain Gamble: Genius Move or Web3 Own Goal?

FIFA's Blockchain Gamble: Genius Move or Web3 Own Goal?

FIFA is diving deeper into Web3. We all know it. They’ve launched their own EVM-compatible blockchain, dubbed the “FIFA Blockchain.” They’re in the process of migrating FIFA Collect from Algorand. Sounds like something out of a sci-fi movie, huh? Hold on a second. As a market strategist who's watched the...

FIFA's NFT Gamble: Will Ethereum Solve Royalty Problem?

FIFA's NFT Gamble: Will Ethereum Solve Royalty Problem?

FIFA’s going all-in on the Ethereum ecosystem with its own blockchain. But beneath the shiny veneer of improved user experience and enhanced scalability, lies a crucial question: can this move actually fix the broken NFT royalty system, or is it just another punt in the dark?NFT Royalties: A Broken Promise?Let’s...

FIFA's Blockchain: NFTs, EVM & the Future of Fan Engagement

FIFA's Blockchain: NFTs, EVM & the Future of Fan Engagement

With the launch of its own blockchain, FIFA is taking a brave step into the world of blockchain technology. This new initiative represents a notable change in how the association engages with fans by means of digital collectibles and one-of-a-kind experiences. Artist rendering of Future Art Base This new blockchain...

FIFA's Ethereum Leap: 3 Ways it Empowers Fans, Not Just FIFA

FIFA's Ethereum Leap: 3 Ways it Empowers Fans, Not Just FIFA

Okay, let's be honest. When you heard FIFA was launching its own blockchain, your first thought probably wasn't, "Wow, this is going to revolutionize fan engagement!" Or more probably it was closer to, “Wonderful, just what we need—another direct, top-down, centralized power grab. I get it. FIFA’s not exactly the...

Further Reading