fan engagement

AFA & STEPN Score! NFT Sneakers Kick Off Web3 Fan Engagement

AFA & STEPN Score! NFT Sneakers Kick Off Web3 Fan Engagement

It’s true—the Argentina Football Association (AFA) is taking a big step into the Web3 arena! Their show features STEPN, the innovative move-to-earn fitness app. Through this partnership, NASCAR will be able to reach and inspire the next generation of fans. It brings together the passion and fervor of Argentinian soccer...

FIFA's Blockchain: NFTs, EVM & the Future of Fan Engagement

FIFA's Blockchain: NFTs, EVM & the Future of Fan Engagement

With the launch of its own blockchain, FIFA is taking a brave step into the world of blockchain technology. This new initiative represents a notable change in how the association engages with fans by means of digital collectibles and one-of-a-kind experiences. Artist rendering of Future Art Base This new blockchain...

Further Reading